Performance creative that proves itself before it scales.
I’m Ahmet Şenoğlu, the strategist and builder behind velingrey. I write and score ad creative, fix landing pages, and run the tracking & reporting myself — for Turkish DTC brands and English-speaking SaaS founders who want proof before spend.
| Dimension | Score | Note | Verdict |
|---|---|---|---|
| Hook | 9/10 | Value comparison | Ship |
| Clarity | 8/10 | One idea, no clutter | Ship |
| Proof | 6/10 | Needs a number | Fix |
| Differentiation | 8/10 | Clear vs. category | Ship |
| CTA | 9/10 | Single, specific | Ship |
Four moving parts, one person running them.
From the first hook to the reporting dashboard — I handle the whole performance loop, not just one slice of it.
Paid Ads Management
Meta & Google Ads built, launched and optimized against real budgets — not vanity metrics.
Paid Ads Management detaylarıCreative & Angle Testing
Hooks and angles scored with my own 6-dimension framework before they ever touch a budget.
Creative & Angle Testing detaylarıLanding Page & CRO
Teardowns and rewrites that turn traffic you’re already paying for into conversions.
Landing Page & CRO detaylarıTracking & Reporting
Meta Pixel, server-side tracking and Supermetrics dashboards that show what’s actually working.
Tracking & Reporting detaylarıA few things I’ve actually built and shipped.
Every project below is real work — my own budget, my own tools, my own numbers.
Angle Bankası
A 6-dimension scoring framework (hook, clarity, proof, differentiation, CTA, persuasion) built in Node.js + Google Sheets, used to score 60+ ads.
Winning vs. losing creative
A value-comparison creative hit 5.65% CTR while a pain-led variant burned budget with zero conversions — found and fixed with my own tracking.
20 SaaS landing page teardowns
Funnel and landing-page teardowns of brands like Motley Fool, Notion and Mindvalley, packaged into a branded audit report.
AI ad creative pipeline
An end-to-end pipeline on fal.ai (Veo 3.1, Ideogram V3, Flux) that cut static and video ad production down to minutes.
Marketplace listing teardowns
Trendyol & Hepsiburada product-page audits for DTC sellers — copy, imagery and structure, line by line.
Ran my own store, start to finish
Built and launched the velingrey Etsy shop myself — Pixel setup, Meta campaigns, landing page, reporting, all of it.
Built to be trusted with a budget.
Test before I trust it
Every angle gets scored before it gets budget it hasn’t earned.
I build my own tools
Custom scoring systems, tracking pipelines and AI workflows — not templates.
Numbers over opinions
Every call traces back to Pixel, GA4 or Supermetrics data, not a hunch.
One person, full stack
Strategy, creative, tracking and reporting — from one desk, no hand-offs.
From first look to running numbers.
Teardown
I audit your ads, landing pages and tracking, and show you exactly where the budget is leaking.
Build & test
New angles and creative get written, scored and launched, backed by the Angle Bankası framework.
Report & scale
Cross-channel reporting tells us what to scale and what to kill — every week, not every quarter.
What two years of doing this looks like.
47
marketing & advertising essays written across four completed article series.
3
ad platforms (Meta, Google, TikTok) unified into one Supermetrics reporting stack.
2024
the year velingrey started as an independent, one-person studio.
Questions, answered.
What exactly do you do?+
I plan, write, launch and score paid ad creative, fix the landing pages they point to, and set up the tracking and reporting behind all of it — for Turkish DTC brands and English-speaking SaaS or app founders.
Do you work with agencies?+
Yes — I also take on subcontractor work for agencies that need extra hands on creative, teardown or reporting work.
What tools do you actually use?+
Meta Ads and Google Ads for media, GA4 and Meta Pixel (including server-side) for tracking, Supermetrics for cross-channel reporting, and my own Angle Bankası scoring framework and AI creative pipeline for production.
Do you take on Turkish and international clients?+
Both. Turkish DTC brands on the local side, and English-speaking SaaS and app founders internationally.
How do we start?+
Send me a note by email or LinkedIn with what you’re working on — I’ll usually start with a quick teardown of what you already have before we talk about anything bigger.
Let’s find your winning angle.
If you’ve got a budget going to ads or a landing page that isn’t converting, I’ll tell you straight whether I can move the number.
Email ahmet@velingrey.com